GA4 Agony Aunt: “Oh no! My AWIN traffic isn’t showing up correctly!”
Dear Unattributed Ursula, I’m sorry this is happening. Don’t worry—it can be resolved! If you’re noticing that the AWIN traffic reported in GA4 is significantly lower than in your AWIN reports, it could be due to two main causes. AWIN Traffic in “Unassigned” Channel AWIN traffic may be incorrectly grouped into the “Unassigned” channel if […]